WHY STUDY THIS COURSE AT MUTIC?
Globalization and the role of the internet in business demand new strategies and methods to develop new markets. Marketing professionals must be well-versed in the business and art of digital marketing. These people possess the knowledge and the skills necessary to harness the power of the Internet for the purpose of creating effective internet campaigns; email advertising campaigns, community blog, web page, social media posting, and more. The demand for knowledgeable and experienced digital marketing professionals is growing exponentially especially those who can do it at global scale using English language as medium.
Bachelor of Business Administration (B.B.A)
Distribution Channel and Logistics in Digital Age
Promotion and New Media Management
Product Innovation and Pricing Management
Data Analytics and Marketing Intelligence
Statistics and Marketing Research
Brand Building in Digital Economy
Marketing Strategies and the Applications of Art of War